It doesn’t seem that long ago we were blogging about the last big algorithm update from Google. And along comes their 4th update but because it’s an update that affects how they work out the rankings Google have been calling it Penguin 2.0. This went live on 22nd May. Google obviously doesn’t tell you precisely […]
It’s nearly a year since the Penguin update which came down hard on cloaking, duplicate content and blatant use of key word stuffing. So where are we now. Google will continue to try and serve up “quality” sites to its surfers and that’s obviously no bad thing. But what makes a site “quality”. Pretty much […]